Big Archive - May, 2011
Walls don’t talk back, and neither will your social media campaigns without good strategy. Just as companies set sales objectives, they need to be able to measure social media, gauge results and make sound decisions. Measurement depends on your objectives. Simple or complex, it’s… [read more]
QR or Quick Response codes have been around for about a decade and are now becoming more mainstream. This type of code was developed by a subsidiary of Toyota for them to use as a new way to ID their cars. QR codes have since… [read more]
Letting your social media community just sit there can do more harm than good. It needs to be more community focused. For consumers, social media is a voice, a sanctuary, and a news anchor. Consumers can voice their opinion on a company or product, and… [read more]
